Know me, Like me, Trust me--oh yeah, and read my book

Stand out in the crowd

Repeat after me: know me, like me, trust me.  This is the key to selling anything, including books.  If you have this, you don’t need to promote your book, you just wave it in front of their faces, flash your pearly whites and they will want it.  If they don’t [...]

Google Apps For Writers

Google has an App for just about everything–if you need something Google probably has a thingy that does it.  If you want a stock tip: buy Google. Seriously!

There are several useful Google Apps for writers, especially if you have a blog.  If you haven’t already, you need to check out: Google Friend Connect, Google Reader, [...]

Be sociable first!

How many people have ever waited with baited breath to see if someone will comment on their latest and most wittiest blog post?  It’s about as useless as sitting at home by your phone and waiting for someone to call you, when you aren’t expecting any phone calls.  So how do you get people to [...]

Fool proof 2 step guide to marketing your book creatively

Tired of pumping out the regulation 5 Blog posts, 2 dozen Tweets and10 hours of Facebook per week and getting nothing in return? Get Creative!

Make them want it!

There are a lot of ways to market a book on the Internet: Press Releases, You Tube, Facebook and Twitter etc. These methods can be expensive, [...]

Blog Quality on a Time Budget: The Mythical Beast of the Internet?

Is blog quality on a time budget a mythical beast or have we created a [...]

Be a responsible Social Media citizen part 2

Being original and providing something of value is probably the most critical ingredient to getting anywhere on the web. You just have to come up with something unique to you and meant for human [...]

Be a responsible Social Media citizen!

Social Media is all about sharing. You need to create something worth sharing and you need to put it out there so people can find it. Who are the people that share it though? How do you make sure they share it?

As good as your content is sometimes people just don’t share [...]

SEO Today: Search Engine Optimization is about people not robot spider slaves!

SEO starts and ends with people. Gearing all of your efforts at your target audience naturally leads to a search engine optimized website and this leads to more people finding your website and the growth of your audience. This is the new face of SEO today. It’s not about tricks and fooling poor witless robot spiders. Its about pleasing people, giving them something valuable and knowing how to find [...]

Making Media Manageable

…Or How not to Waste all your time on Facebook

The biggest and, to be honest, quite valid complaint about Social Media is that it’s a time-sink.  Especially for someone like me, who works at home on her computer.   If you have plenty of time left in your day, there is no surer way to sap [...]

Go Do Some Twitter: Using Social Media for Writers

Part 1: The Setup

Go do some Twitter!  Get on Facebook!  Where is your blog?  When are you going to have your website up?  Have you ever noticed how everyone has plenty of advice about how you should be using the Internet, but nobody really seems to know how?  After years of popularity, the [...]